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Fruit Pigmented makeup, skincare, hair and body care.

100% PURE® isn’t just their name. Or just their ingredient list. 100% PURE has a commitment to producing the purest, healthiest products and educating everyone on why being 100% PURE® is so important. 100% PURE® cosmetics are colored from vibrant fruit, vegetable, tea and other plant pigments which contain an exorbitant amount of skin beneficial vitamins, antioxidants and other healthy phyto nutrients that make skin healthier. 

NON-TOXIC | VEGAN | FRUIT-PIGMENTED | CRUELTY-FREE | NATURAL


100% Pure® Fruit Pigmented® Cocoa Butter Matte Lipstick, Pink Canyon 100% Pure® Fruit Pigmented® Cocoa Butter Matte Lipstick at Socialite Beauty Canada
Bestselling
5 reviews
100% PURE®
$36.00 CAD
An innovative matte lipstick formula that keeps lips moisturized all day long while providing stunning, long-lasting color. For All Skin Types  | Full Coverage | Matte Finish Formulated with...
Fruit Pigmented® Ultra Lengthening Mascara Fruit Pigmented® Ultra Lengthening Mascara
Bestselling
12 reviews
100% PURE®
$36.00 CAD
This dark mascara lengthens and separates lashes without clumping, smudging, or flaking. It also coats each lash with conditioners and natural pigment from black tea,...
Fruit Pigmented® Healthy Foundation Fruit Pigmented® Healthy Foundation
Bestselling
3 reviews
100% PURE®
$62.00 CAD
Full coverage fruit pigmented® liquid foundation with soothing aloe, antioxidant-rich superfruit oils, oil-absorbing rice powder, and a flawless matte finish. For Normal, Oily, Combination Skin...
8 reviews
100% PURE®
$62.00 CAD
Fruit pigmented® foundation plumps and hydrates skin with soothing aloe and toning green tea. Offers flawless full coverage with a satin, lightly dewy finish. For...
5 reviews
100% PURE®
$39.00 CAD
5 reviews
$39.00 CAD
Liquid liner richly pigmented from micronized black tea leaves for deep, dramatic color. Long-lasting, smudge-proof, and water-resistant for all day wear. Our silky smooth, vegan...
Bamboo Blur Powder Bamboo Blur Powder
Bestselling
9 reviews
100% PURE®
$61.00 CAD
9 reviews
$61.00 CAD
Blurring, skin perfecting powder provides sheer to light coverage, and makes your complexion look silky and poreless. For All Skin Types The Bamboo Blur Powder...
5 reviews
100% PURE®
$59.00 CAD
Talc-free, fruit pigmented® pressed powder foundation absorbs oil and reduces shine with medium coverage, mattifying rice powder. For Normal, Oily, Combination Skin Types  | Medium Coverage |...
5 reviews
100% PURE®
$36.00 CAD
Anti-aging, super moisturizing lipstick made with pomegranate oil and shea butter to keep lips soft and supple. Colored with antioxidant-rich fruit pigments. For All Skin...
1 review
100% PURE®
$62.00 CAD
Ultralight serum foundation looks and feels like a second skin. Fruit pigmented® formula offers anti-aging benefits, medium-full coverage, and a satin finish. For Normal Skin...
4 reviews
100% PURE®
$33.00 CAD
4 reviews
$33.00 CAD
Lightweight eyebrow gel defines and sculpts for a full, more polished look. Green tea leaf fibers add volume, while Pro Vitamin B5 and Vitamin E...
3 reviews
100% PURE®
$51.00 CAD
3 reviews
$51.00 CAD
Versatile range of blush makeup made from finely pressed rice powder and antioxidant-rich fruit pigments to give cheeks a healthy, natural flush of color. For...
2 reviews
100% PURE®
Sold Out
2 reviews
Sold Out
This creamy, long-lasting pencil eye liner glides easily onto lids to line and define your eyes, while nourishing skin with jojoba oil. Creamy, long-lasting pencil...
2 reviews
100% PURE®
$62.00 CAD
Ultra hydrating tinted moisturizer made with aloe and cucumber juice, pigmented by fruit. Refreshes skin while providing dewy, light-medium coverage. For Normal, Dry, Combination Skin...
2 reviews
100% PURE®
Sold Out
2 reviews
Sold Out
Silicone-free, antioxidant infused primer diffuses pores and illuminates with light reflective pigment while giving flawless, long lasting cosmetic application. For All Skin Types Silicone-free, antioxidant...
4 reviews
100% PURE®
$57.00 CAD
4 reviews
$57.00 CAD
Hydrating BB Cream foundation offers a dewy, luminescent finish and buildable light-medium coverage. This natural BB cream is infused with skin soothing aloe, shea, and...
1 review
100% PURE®
$39.00 CAD
Creamy, lightweight concealer colored from fruit and made with hydrating olive squalane. Blendable and buildable for medium-full coverage with a satin finish. For All Skin...
3 reviews
100% PURE®
$51.00 CAD
3 reviews
$51.00 CAD
Warm your complexion using vitamin-rich fruit and cocoa pigments, laced with luminescent gems and minerals for subtle shimmer and a sun-kissed glow. Our natural bronzers...
2 reviews
100% PURE®
$26.00 CAD
2 reviews
$26.00 CAD
Our pressed eye shadows are colored with vibrant, vitamin-rich fruit pigments and natural mineral shimmer for gorgeous, long-lasting color payoff. Glamorous pressed powder eye shadows...
100% PURE®
$33.00 CAD
$33.00 CAD
Natural brow gel shapes, fills, and perfects. Cocoa and black tea create natural color and texture, while biotin and Pro-vitamin B5 promote healthy hair growth....
1 review
100% PURE®
$36.00 CAD
Fruit pigmented® concealer is water, sweat, oil, and cake-resistant. Creamy, shea butter enriched formula provides opaque full coverage that lasts all day. For Normal, Dry,...
6 reviews
100% PURE®
$28.00 CAD
6 reviews
$28.00 CAD
Ultra shiny lip gloss made with restorative vitamin E and real fruit pigments. Softens and moisturizes lips while delivering silky smooth, semi-sheer coverage. For All...
100% PURE®
$35.00 CAD
$35.00 CAD
Ultra blendable color correctors made with hydrating olive squalane and natural pigments to banish redness, brighten your complexion, and correct dark circles. For All Skin...
1 review
100% PURE®
$36.00 CAD
1 review
$36.00 CAD
Luscious, lash volumizing mascara that won’t clump or flake. Infused with maracuja oil, lash conditioning vitamins, and pigments of tea, cocoa, and coffee. Our volumizing...
5 reviews
100% PURE®
$0.00 CAD
Fruit pigmented® foundation plumps and hydrates skin with soothing aloe. Offers full coverage with a satin, lightly dewy finish. Healthy, hydrating foundation gives you full...
100% PURE®
$23.00 CAD
Odor-free, latex-free makeup sponge features a versatile design for delivering seamless blending, detailing, and application of liquid and cream formulas. This natural makeup sponge is...
Fruit pigmented® makeup palette celebrates neutral tones and soft shimmer to enhance and beautify your complexion. Includes eyeshadows, blush, and highlighter. For All Skin Types ...
5 reviews
100% PURE®
Sold Out
5 reviews
Sold Out
Silicone-free primer infused with skin-plumping seaweed collagen for flawless, long lasting cosmetic application. Fills fine lines while minimizing shine. For Normal, Oily, Combination Skin Types....
100% PURE®
$35.00 CAD
moisturizing Lip Glaze collection is made with real fruit pigments, plus avocado and cocoa butters to give lips a light, nourishing wash of natural color....
2 reviews
100% PURE®
$62.00 CAD
2 reviews
$62.00 CAD
Creamy fruit pigmented® foundation with rich avocado butter, silky pomegranate oil, and calming botanicals. Offers medium-full coverage and a satin finish. For Normal, Dry, to...
1 review
100% PURE®
$51.00 CAD
Luminizing powders add a rosy touch from berry pigments, while illuminating skin with light-reflective minerals and softening with plant oils and butters. For All Skin...
100% Pure® All Over Glow, Lightly Sun Kissed / 1.35 fl oz / 40 ml 100% Pure® All Over Glow at Socialite Beauty Canada
Hot
2 reviews
100% PURE®
$49.00 CAD
2 reviews
$49.00 CAD
Ultra lightweight liquid bronzer illuminates skin with gold and bronze mineral pigments, while nourishing with hydrating aloe and anti-aging super fruit oils. Luminous liquid body...
1 review
100% PURE®
$37.00 CAD
1 review
$37.00 CAD
Luscious, silky smooth liquid lipsticks with intense color from fruit and achiote seeds, in a base of lip softening pomegranate oil and cocoa butter. For...
100% Pure® Fruit Pigmented® Better Naked Palette at Socialite Beauty Canada 100% Pure® Fruit Pigmented® Better Naked Palette at Socialite Beauty Canada
Hot
100% PURE®
$71.00 CAD
Fruit Pigmented® makeup palette amplifies rosy, taupe, and beige toned nudes with shimmery, gilded metallics. Includes eyeshadows, blush, and highlighter. Better Naked Palette amplifies rosy,...
A rose gold treasure trove of warm metallics and stunning shimmer. Deluxe fruit pigmented® palette includes a highlighter, blush, and 3 eye shadows. Look and...
100% PURE®
$31.00 CAD
$31.00 CAD
Liquid highlighter made with skin soothing aloe juice and nourishing pomegranate oil. Laced with natural mineral shimmer for an incandescent glow. For All Skin Types...
100% Pure® Flat Kabuki Brush F40 at Socialite Beauty Canada 100% Pure® Flat Kabuki Brush F40 at Socialite Beauty Canada
SALE
100% PURE®
$29.40 CAD $42.00 CAD
$29.40 CAD $42.00 CAD
Ideal for applying liquid and cream foundations or tinted moisturizers. Ultra soft cruelty-free bristles create a blunt, flat brush head that is ideal for applying...
1 review
100% PURE®
$71.00 CAD
Fruit Pigmented® makeup palette of nude, blush, and metallic tones. Includes eyeshadows, blush, and highlighter coloured from fruit and vegetable pigments. Our Berry Naked Palette...
100% PURE®
$32.00 CAD
Dual layers of feather soft bristles enable versatility and finishing effects for cream, liquid and powder formulas. When more pressure is applied, inner layer of...