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RMS Beauty
Straight Up™ Volumizing Peptide Mascara

$36.00 CAD

Lift, lengthen, nourish. Powered by peptides. Lasts all day.

Lift, lengthen, nourish. Powered by peptides. Lasts all day.

A pro peptide helps strengthen, revitalize, and thicken. Exclusive tri-locking system creates smudge-free, flake-free long wear. Plush brush lays on the drama.

Delivers 12 hours of full lift and volume while it nourishes lashes.

  • 96% adds lift to my lashes
  • 93% lashes look lengthened
  • 93% instantly adds dramatic volume to my lashes
  • 90% makes my lash line look fuller


HOW TO USE: For wide awake eyes, hold brush horizontally coating each lash with natural nourishing ingredients. For more volume, apply additional coats.

Remove easily with RMS Beauty Ultimate Makeup Remover Wipes (sold separately).

ABOUT THE BRAND: RMS Beauty breaks away from the pack of natural cosmetics. RMS Beauty products are formulated with raw, food grade and organic ingredients in their natural state, allowing their living, healing attributes to penetrate and rejuvenate the skin. In their purest form, enzymes, vitamins, antioxidants and their healing properties remain fully intact, encouraging amazing potential for anti-aging effects. RMS Beauty has also taken extreme care in the use of minimal heat in the manufacturing process of this product in order to keep all nutrients and healing properties alive. All RMS Beauty products are free of harmful chemicals, synthetic preservatives, synthetic vitamins, and genetically altered ingredients (GMO)

Water/Aqua/Eau, Euphorbia Cerifera (Candelilla) Wax/Candelilla Cera/Cire de candelilla, *Butyrospermum Parkii (Shea) Butter, Polyglyceryl-6 Distearate, Glycerin, Dimer Dilinoleyl Dimer Dilinoleate, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire de carnauba, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc/Radish Root Ferment Filtrate, *Zea Mays (Corn) Starch (non-GMO), Butylene Glycol, Xanthan Gum, Arginine, Phenethyl Alcohol, Portulaca Grandiflora Extract, Camellia Sinensis (White Tea) Leaf Extract, Glycoproteins, Oligopeptide-2, Iron Oxides (CI 77499). * organic



We know how much you love unboxing your Socialite Beauty hauls, so we’re working hard to make sure that your orders are dispatched as soon as possible! You will receive a shipping confirmation and your tracking number by email once your package has shipped. If we encounter any problems with your order we will be in touch.

  • Shipping quoted as business days, Monday through Friday.
  • Excluding taxes, duties, and other shipping fees.
  • Free shipping codes cannot be combined with discount coupon codes, reward points, or free gifts. Only one coupon code can be used per order. 
  • If you order more than one item, and one or more of your items are backordered, your item(s) will be held until your backordered item(s) become available unless your order is over $200. We will let you know via email about any backorders.
  • We are happy to send our products to our international customers, but please note there may be taxes or customs duties/import fees charged by your country that we do not take responsibility for. International orders are subject to customs clearance delays.

Returns & Exchanges

Once products leave the Socialite Beauty warehouse, all sales become final. Many products do not come with sanitary seals making it unsafe to put them back on the shelves. We want you as our customer to feel secure you're getting brand new, unused products from us. Because skin can take some time to adjust to new products as well as to detox from any changes, it is best to allow 2-3 weeks of use to see how your skin truly takes on new items. Sometimes a few uses alone is simply not enough time to let the new products get to work. If your product does have a seal and you would like to return it, please notify us via email if you will be returning a product you have purchased ( and include images of the sealed product. Provide your invoice number and reason(s) for the return/exchange. Once merchandise has arrived back to us, we will issue a refund minus return shipping cost.

Please notify us via email if you will be returning a product you have purchased at your invoice number and reason(s) for the return/exchange. Once merchandise has arrived back to us, we will issue a Socialite Beauty Gift Card.

Customer Reviews
4.3 Based on 6 Reviews
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Filter Reviews:
Anne B.
Canada Canada

Not for my lashes

I'm sure this mascara works for a lot of people but not for me, unfortunately. I have short sparse lashes so most mascaras I buy get tossed after one use. The only one I use now is Prime Prometics.

South Korea

Good but Smudges

I am still on the hunt for a clean mascara that doesn't smudge. This one is alright, it looks nice for a while after application, but by the end of the day I often have smudging under my eyes.

May A.
Canada Canada

Amazing Mascara

I purchased this mascara based on other users' reviews and have not been disappointed. I'd been using the Ilia mascaras and liked the Limitless Lash, but was disappointed with Fullest Volume -- it was too thick/clumpy for my lashes -- so was looking to try something new. I have been very happy with the RMS Straight Up mascara, as it gives good coverage without clumping or smudging, and will continue to use this one.

Michele G.
Canada Canada

Straight Up Volumizing Peptide Mascara is the best mascara I have tried!

This product really does volumize. It is non-irritating, does not flake, smudge or clump. Easy to clean off as well.

Canada Canada

New Favourite

I thought I'd found the best mascara with the Ilia but this one is even better as I don't need to apply too many layers to get length and volume. Fabulous!