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100% Pure®
Mattifying Primer

$61.00 CAD

Silicone-free primer infused with skin-plumping seaweed collagen for flawless, long lasting cosmetic application. Fills fine lines while minimizing shine.
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Silicone-free primer infused with skin-plumping seaweed collagen for flawless, long lasting cosmetic application. Fills fine lines while minimizing shine.

For Normal, Oily, Combination Skin Types.

A silicone-free, natural primer infused with skin-plumping seaweed collagen for flawless, long lasting cosmetic application. Skin healthy ingredients make this the perfect makeup primer for both face and eyes, to soften and smooth skin before you apply makeup. Made with seaweed for plumping and collagen-boosting, aloe for hydration, and eucalyptus for purifying oily and acne-prone skin. 

VEGAN  | CRUELTY-FREE | GLUTEN-FREE


HOW TO USE: Apply evenly to clean or moisturized skin. Allow to set for 90 seconds, then follow with makeup application. Follow with the Fruit Pigmented Healthy Foundation for a matte finish!

SIZE: 1 fl oz/ 30 ml


ABOUT THE BRAND: 100% PURE® isn’t just their name. Or just their ingredient list. 100% PURE has a commitment to producing the purest, healthiest products and educating everyone on why being 100% PURE® is so important. 100% PURE® cosmetics are colored from vibrant fruit, vegetable, tea and other plant pigments which contain an exorbitant amount of skin beneficial vitamins, antioxidants and other healthy phyto nutrients that make skin healthier.


Aloe Barbadensis (Organic Aloe Juice) Leaf Extract*, Vegetable Glycerin, Olive Oil Squalane, Tocopherol (Vitamin E), Euphorbia Cerifera Cera (Candelilla Wax) Camellia Sinensis (Green Tea) Leaf Extract, Silica, Oryza Sativa (Rice) Starch, Fucus Vesiculosus (Seaweed) Collagen, Eucalyptus Globulus (Eucalyptus) Extract, Melaleuca Alternifolia (Tea Tree) Extract, Oregano Extract, Thyme Extract, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower Extract


FREE SHIPPING IN CANADA & USA OVER $75*

VIEW ALL SHIPPING RATES >


We know how much you love unboxing your Socialite Beauty hauls, so we’re working hard to make sure that your orders are dispatched as soon as possible! You will receive a shipping confirmation and your tracking number by email once your package has shipped. If we encounter any problems with your order we will be in touch.

  • Shipping quoted as business days, Monday through Friday.
  • Excluding taxes, duties, and other shipping fees.
  • Free shipping codes cannot be combined with discount coupon codes, reward points, or free gifts. Only one coupon code can be used per order. 
  • If you order more than one item, and one or more of your items are backordered, your item(s) will be held until your backordered item(s) become available unless your order is over $200. We will let you know via email about any backorders.
  • We are happy to send our products to our international customers, but please note there may be taxes or customs duties/import fees charged by your country that we do not take responsibility for. International orders are subject to customs clearance delays.

Returns & Exchanges

Once products leave the Socialite Beauty warehouse, all sales become final. Many products do not come with sanitary seals making it unsafe to put them back on the shelves. We want you as our customer to feel secure you're getting brand new, unused products from us. Because skin can take some time to adjust to new products as well as to detox from any changes, it is best to allow 2-3 weeks of use to see how your skin truly takes on new items. Sometimes a few uses alone is simply not enough time to let the new products get to work. If your product does have a seal and you would like to return it, please notify us via email if you will be returning a product you have purchased (info@socialitebeauty.ca) and include images of the sealed product. Provide your invoice number and reason(s) for the return/exchange. Once merchandise has arrived back to us, we will issue a refund minus return shipping cost.

Please notify us via email if you will be returning a product you have purchased at info@socialitebeauty.ca.Provide your invoice number and reason(s) for the return/exchange. Once merchandise has arrived back to us, we will issue a Socialite Beauty Gift Card.

Customer Reviews
4.2 Based on 4 Reviews
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Filter Reviews:
EC
08/22/2021
El C.
Canada Canada
My fave.

My go-to!

BH
06/07/2021
Bonnie H.
Canada Canada
First Timer

This is the first time ever using a primer but I have only used it 5 times. It is super smooth on the face but I did get a little break out on my chin and around my nose area. I'm giving a couple of days break and will try it again as this was the first time trying something new and will keep you updated.

EC
10/02/2020
El C.
Canada Canada
Best primer.

Silky smooth and does offer a perfect matte finish.

JM
09/03/2020
Joanna M.
Canada Canada
It works

I've never used a primer before, but I have combination skin which can be very dry at times. Having to use oils and moisturizers to keep my skin from drying out makes it hard to keep my makeup in place, so I tried this primer and it works well. Makeup stays put, and it's a clean brand. Great!