Gluten-Free Beauty

Take Virtue’s transformative hair care wherever you go with the Mini Must Haves 5-Piece Trial Travel Set, available at Socialite Beauty. Packed with travel-sized essentials, this set features Virtue’s top-selling products, each powered by the revolutionary Alpha Keratin 60ku® protein to repair, strengthen, and...

SEEN Fragrance-Free Leave-In Conditioner, available at Socialite Beauty, is a dermatologist-developed, lightweight formula designed to nourish, detangle, and protect your hair without irritation. Ideal for sensitive scalps, this fragrance-free conditioner hydrates and smooths while enhancing shine and managing frizz. Enriched with clean, non-comedogenic ingredients,...

Revitalize your curls with Virtue Curl Leave-In Butter, now available at Socialite Beauty. This luxurious leave-in cream is formulated to hydrate, define, and protect your curls, leaving them soft, strong, and full of shine. Virtue® Curl Leave-In Butter is a leave-in cream rich in...

A lightweight mist designed to revive and rehydrate waves, curls, and coils in between wash days. For Curly, wavy, coily, or tightly-spiralled hair Bring curls back to their freshly washed state, formulated to re-activate curl memory and nurture your natural curl pattern and shape...

Discover the power of beautiful curls with a trio of products curated to create perfect defined, frizz-free and bouncy curls. The ultimate solution for achieving gorgeous, frizz-free, and defined curls. This kit has been specially curated for all curl types, including wavy, curly, coily, and kinky...

A lightweight detangling mist that gently nourishes hair while it enhances manageability, reduces flyaways, and shields against damage. Formulated with our revolutionary Alpha Keratin 60ku® protein, our lightweight, multi-tasking leave-in conditioning mist moisturizes, protects, and detangles hair without buildup. Hair is left softer, shinier, and overall...

A coconut milk-infused leave-in conditioner nourishes and protects hair, adds shine, and controls frizz for up to 24-hours. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types Borrowing from skincare technology, IGK Thirsty Girl features a patented Hyaluronic Acid Technology that forms a rich...

An in-shower protective gloss that adds incredible shine and strength while sealing hair's cuticles. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types Like a topcoat for nails, this UV protecting glaze instantly forms to hair, creating a transparent, weightless shield that adds intense...

A nourishing curl cream, packed with 10 ultra-rich butters and oils, that seals in moisture, intensely softens and enhances definition. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types This concentrated, silicone-free whipped curl cream functions as a rich nourishing leave-in conditioner and curl...

Fortify hair and prevent split ends with our capsule collection - Rahua Core Rituals. For All Hair Types Rejuvenate and strengthen damaged, dull hair to ensure hair and scalp health with rich active antioxidants known to protect and promote hair growth. A proprietary blend of natural oils moisturize,...

Infused with the intoxicating tropical aromas of organic passion fruit and mango, this hair treatment will transport you to an alluring island escape while it works its magic. All Hair Types - Particularly Beneficial for Curly/Thick/Coarse/Porous Hair Deliver ultimate hydration to dehydrated hair with...

Protect and shield strands from atmospheric pollution, heat damage and colour fading aggressors with this lightweight mist. For hair with a tendency for grease and product build up. Hair Care Ingredients:  Green Tea Extract helps stimulate the scalp, restore shine and encourage healthy looking hair. Polysaccharide...

Weightless heat protectant designed specifically for fine hair types to provide a flawless, lightweight anti-frizz finish whether you style with hot tools or air dry.  For Fine Hair Types Crafted with Omega-9 rich Rahua oil and whipped to perfection; this formula offers strands a protective...

Specially formulated with Curl Technology, this defining hydrator gives excellent style hold and deeply nourishes strands for manageable, infallible curls. For Curly Hair Types Hair Care Ingredients: Caffeine wakes up roots with a stimulating boost. Hyaluronic Acid helps smooth and moisturize hair for a silky...

Created for touch-to-style control, flat hair can easily be teased into shape with this air-light serum, achieving voluminous locks. For Flat Hair Types Hair Care Ingredients: Hyaluronic Acid helps smooth and moisturize hair for a silky soft finish. Amaranth Seed Extract increases hair diameter,...

A lightweight detangling spray to increase moisture. For All Hair Types Detangle and boost moisture with this lightweight leave-in conditioning spray infused with emollient oils, fragrant herbs, flower essences and a touch of bee-friendly honey to maintain body and manageability. Lavender adds a delicate,...

Crafted with omega-9-rich rahua oil, it provides heat protection and guards hair against the stress of blow-drying, all while elevating shine and helping hair to grow longer and stronger. For All Hair Types Protective and healing, this flexible anti-frizz treatment—perfect whether you style with...