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Fruit Pigmented makeup, skincare, hair and body care.

100% PURE® isn’t just their name. Or just their ingredient list. 100% PURE has a commitment to producing the purest, healthiest products and educating everyone on why being 100% PURE® is so important. 100% PURE® cosmetics are colored from vibrant fruit, vegetable, tea and other plant pigments which contain an exorbitant amount of skin beneficial vitamins, antioxidants and other healthy phyto nutrients that make skin healthier. 

NON-TOXIC | VEGAN | FRUIT-PIGMENTED | CRUELTY-FREE | NATURAL


RECEIVE A FREE BOOST & BRIGHTEN KIT WHEN YOU SPEND $100+ ON 100% PURE. 1. ADD THIS PRODUCT TO YOUR BASKET. 2. APPLY PROMO CODE PUREBOOST AT...
100% Pure® Fruit Pigmented® Cocoa Butter Matte Lipstick, Pink Canyon 100% Pure® Fruit Pigmented® Cocoa Butter Matte Lipstick at Socialite Beauty Canada
Bestselling
5 reviews
100% PURE®
$36.00 CAD
An innovative matte lipstick formula that keeps lips moisturized all day long while providing stunning, long-lasting color. For All Skin Types  | Full Coverage | Matte Finish Formulated with...
Bright Eyes Mask 100% Pure® Bright Eyes Mask at Socialite Beauty Canada
Bestselling
3 reviews
100% PURE®
$9.00 CAD - $39.00 CAD
3 reviews
$9.00 CAD - $39.00 CAD
Hydrating eye masks made with cooling cucumber and natural caffeine to de-puff the eye area. Masks are made of 95% organic aloe juice and 5%...
Fruit Pigmented® Healthy Foundation Fruit Pigmented® Healthy Foundation
Bestselling
3 reviews
100% PURE®
$62.00 CAD
Full coverage fruit pigmented® liquid foundation with soothing aloe, antioxidant-rich superfruit oils, oil-absorbing rice powder, and a flawless matte finish. For Normal, Oily, Combination Skin...
11 reviews
100% PURE®
$62.00 CAD
Fruit pigmented® foundation plumps and hydrates skin with soothing aloe and toning green tea. Offers flawless full coverage with a satin, lightly dewy finish. For...
5 reviews
100% PURE®
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5 reviews
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Liquid liner richly pigmented from micronized black tea leaves for deep, dramatic color. Long-lasting, smudge-proof, and water-resistant for all day wear. Our silky smooth, vegan...
Bamboo Blur Powder Bamboo Blur Powder
Bestselling
9 reviews
100% PURE®
$61.00 CAD
9 reviews
$61.00 CAD
Blurring, skin perfecting powder provides sheer to light coverage, and makes your complexion look silky and poreless. For All Skin Types The Bamboo Blur Powder...
5 reviews
100% PURE®
$59.00 CAD
Talc-free, fruit pigmented® pressed powder foundation absorbs oil and reduces shine with medium coverage, mattifying rice powder. For Normal, Oily, Combination Skin Types  | Medium Coverage |...
5 reviews
100% PURE®
$36.00 CAD
Anti-aging, super moisturizing lipstick made with pomegranate oil and shea butter to keep lips soft and supple. Colored with antioxidant-rich fruit pigments. For All Skin...
4 reviews
100% PURE®
$31.00 CAD - $76.00 CAD
4 reviews
$31.00 CAD - $76.00 CAD
Purifying formula unclogs pores, stimulates circulation, and alleviates dryness, itching, and flaking. With added hydration for healthier scalp and hair. Balancing shampoo and scalp treatment...
1 review
100% PURE®
$62.00 CAD
Ultralight serum foundation looks and feels like a second skin. Fruit pigmented® formula offers anti-aging benefits, medium-full coverage, and a satin finish. For Normal Skin...
6 reviews
100% PURE®
$33.00 CAD
6 reviews
$33.00 CAD
Lightweight eyebrow gel defines and sculpts for a full, more polished look. Green tea leaf fibers add volume, while Pro Vitamin B5 and Vitamin E...
5 reviews
100% PURE®
$51.00 CAD
5 reviews
$51.00 CAD
Versatile range of blush makeup made from finely pressed rice powder and antioxidant-rich fruit pigments to give cheeks a healthy, natural flush of color. For...
2 reviews
100% PURE®
$35.00 CAD
2 reviews
$35.00 CAD
This creamy, long-lasting pencil eye liner glides easily onto lids to line and define your eyes, while nourishing skin with jojoba oil. Creamy, long-lasting pencil...
2 reviews
100% PURE®
$62.00 CAD
Ultra hydrating tinted moisturizer made with aloe and cucumber juice, pigmented by fruit. Refreshes skin while providing dewy, light-medium coverage. For Normal, Dry, Combination Skin...
2 reviews
100% PURE®
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2 reviews
Sold Out
Silicone-free, antioxidant infused primer diffuses pores and illuminates with light reflective pigment while giving flawless, long lasting cosmetic application. For All Skin Types Silicone-free, antioxidant...
5 reviews
100% PURE®
$31.00 CAD - $47.00 CAD
5 reviews
$31.00 CAD - $47.00 CAD
Hydrating and invigorating seaweed shampoo gently purifies while adding bounce, body, and luster. Kelp thickens and strengthens while seaweed collagen adds shine. Hydrating and invigorating...
4 reviews
100% PURE®
$57.00 CAD
4 reviews
$57.00 CAD
Hydrating BB Cream foundation offers a dewy, luminescent finish and buildable light-medium coverage. This natural BB cream is infused with skin soothing aloe, shea, and...
2 reviews
100% PURE®
$39.00 CAD
Creamy, lightweight concealer colored from fruit and made with hydrating olive squalane. Blendable and buildable for medium-full coverage with a satin finish. For All Skin...
3 reviews
100% PURE®
$44.00 CAD - $47.00 CAD
3 reviews
$44.00 CAD - $47.00 CAD
Minimizes shedding, stimulates hair growth, and deeply cleanses and clarifies scalp. Won't strip or dehydrate while promoting stronger, healthier hair. Natural thickening shampoo formulated to...
3 reviews
100% PURE®
$51.00 CAD
3 reviews
$51.00 CAD
Warm your complexion using vitamin-rich fruit and cocoa pigments, laced with luminescent gems and minerals for subtle shimmer and a sun-kissed glow. Our natural bronzers...
2 reviews
100% PURE®
$26.00 CAD
2 reviews
$26.00 CAD
Our pressed eye shadows are colored with vibrant, vitamin-rich fruit pigments and natural mineral shimmer for gorgeous, long-lasting color payoff. Glamorous pressed powder eye shadows...
100% PURE®
$33.00 CAD
$33.00 CAD
Natural brow gel shapes, fills, and perfects. Cocoa and black tea create natural color and texture, while biotin and Pro-vitamin B5 promote healthy hair growth....
4 reviews
100% PURE®
$31.00 CAD - $76.00 CAD
4 reviews
$31.00 CAD - $76.00 CAD
Purifies to unclog pores and stimulate circulation in the scalp. Intense hydration helps to alleviate dryness, itching and flaking for healthy, nourished hair. For All Hair Types...
100% PURE®
$87.00 CAD
Nourishing PM balm enhances firmness, tone, and elasticity while you sleep. Made with vegan retinol, avocado butter, and plant oils to moisturize and restore. For...
1 review
100% PURE®
$31.00 CAD - $44.00 CAD
1 review
$31.00 CAD - $44.00 CAD
Invigorating conditioner refreshes the scalp with peppermint while hydrating, smoothing, and strengthening strands with sea kelp for enhanced shine and volume. Ultra volumizing conditioner invigorates...
3 reviews
100% PURE®
$44.00 CAD
3 reviews
$44.00 CAD
Moisturizing sunscreen lotion defends against harmful UV rays with SPF 30 protection, while nourishing and rehydrating thirsty skin with green tea and aloe. This dual-purpose...
100% PURE®
Sold Out
Intensely hydrating mask uses cucumber and hyaluronic acid to replenish dry skin. Hydrogel mask is composed of 95% organic aloe juice and 5% plant cellulose....
3 reviews
100% PURE®
$10.00 CAD
3 reviews
$10.00 CAD
Luxuriously lip softening cherry lip balm made with moisturizing organic sunflower and coconut oils, reparative vitamin E, and calming calendula. Luxuriously sweet and softening cherry...
6 reviews
100% PURE®
Sold Out
6 reviews
Sold Out
Ultra shiny lip gloss made with restorative vitamin E and real fruit pigments. Softens and moisturizes lips while delivering silky smooth, semi-sheer coverage. For All...
100% PURE®
$35.00 CAD
$35.00 CAD
Ultra blendable color correctors made with hydrating olive squalane and natural pigments to banish redness, brighten your complexion, and correct dark circles. For All Skin...
1 review
100% PURE®
$36.00 CAD
1 review
$36.00 CAD
Luscious, lash volumizing mascara that won’t clump or flake. Infused with maracuja oil, lash conditioning vitamins, and pigments of tea, cocoa, and coffee. Our volumizing...
100% PURE®
$31.00 CAD - $47.00 CAD
$31.00 CAD - $47.00 CAD
Deeply moisturizing conditioner restores softness and strength to dry, damaged hair. Formulated with coconut oil, provitamin B5, honey, and rose hydrosol. Restorative conditioner deeply moisturizes...
100% PURE®
$93.00 CAD
Potent, stabilized vitamins in this PM serum work synergistically to reduce lines and wrinkles, increase firmness and elasticity, brighten and even skin tone. For Normal,...
2 reviews
100% PURE®
$75.00 CAD
2 reviews
$75.00 CAD
Lightweight, stabilized vitamin C serum helps firm and brighten skin tone while promoting collagen production, and deeply hydrating skin with soothing aloe. For All Skin...
100% PURE®
$23.00 CAD
Odor-free, latex-free makeup sponge features a versatile design for delivering seamless blending, detailing, and application of liquid and cream formulas. This natural makeup sponge is...
100% PURE®
$31.00 CAD - $47.00 CAD
Hydrating shampoo deeply moisturizes while gently cleansing with rich coconut foam. Restorative formula nourishes for stronger, healthier, glossier locks. Deeply moisturizing natural shampoo made with...
3 reviews
100% PURE®
$82.00 CAD
Luxurious night cream is a multi-vitamin powerhouse made with correcting vitamin C and reparative vitamin A, and works to combat daily damage and signs of...
100% PURE®
$67.00 CAD
$67.00 CAD
A dark spot remover that visibly reduces hyperpigmentation, scars, and dark spots. Made with gentle, natural ingredients and free of chemical bleaching agents. An effective...
100% PURE®
$71.00 CAD
Fruit pigmented® makeup palette celebrates neutral tones and soft shimmer to enhance and beautify your complexion. Includes eyeshadows, blush, and highlighter. For All Skin Types ...
1 review
100% PURE®
Sold Out
1 review
Sold Out
Lip treatment made with hydrating coconut and soothing lysine: an amino acid that alleviates burning, itching, and irritation associated with cold sores. Healing lip balm...
5 reviews
100% PURE®
Sold Out
5 reviews
Sold Out
Silicone-free primer infused with skin-plumping seaweed collagen for flawless, long lasting cosmetic application. Fills fine lines while minimizing shine. For Normal, Oily, Combination Skin Types....
100% PURE®
$31.00 CAD - $47.00 CAD
$31.00 CAD - $47.00 CAD
Hydrating shampoo gently washes away excess oil while giving hair brilliant shine, bounce, and vibrancy. Fortifies for healthier, stronger hair. For All Hair Types Hydrating,...
1 review
100% PURE®
$44.00 CAD - $47.00 CAD
1 review
$44.00 CAD - $47.00 CAD
Formulated to minimize shedding and stimulate new hair growth. Deeply nourishes, hydrates, and detangles for smooth, soft, and healthier hair. Glossy Locks Grow More Conditioner...
100% PURE®
$35.00 CAD
moisturizing Lip Glaze collection is made with real fruit pigments, plus avocado and cocoa butters to give lips a light, nourishing wash of natural color....
1 review
100% PURE®
$10.00 CAD
1 review
$10.00 CAD
Soothing lip balm made with refreshing peppermint and eucalyptus oils. Featuring sunflower and coconut oils to moisturize and soften, plus reparative vitamin E. Soothing lip...
1 review
100% PURE®
Sold Out
1 review
Sold Out
Non-greasy hand cream made with rich cocoa, avocado, and shea butters. Fortified with anti-aging vitamins and super fruit antioxidants for soft, supple skin. For All...
2 reviews
100% PURE®
$62.00 CAD
2 reviews
$62.00 CAD
Creamy fruit pigmented® foundation with rich avocado butter, silky pomegranate oil, and calming botanicals. Offers medium-full coverage and a satin finish. For Normal, Dry, to...
100% PURE®
$31.00 CAD - $47.00 CAD
$31.00 CAD - $47.00 CAD
Revitalizing conditioner restores vibrancy and shine with yuzu and pomelo. Vitamins and botanicals return strength and softness to hair while gently detangling. Revitalizing conditioner restores...
1 review
100% PURE®
$51.00 CAD
Luminizing powders add a rosy touch from berry pigments, while illuminating skin with light-reflective minerals and softening with plant oils and butters. For All Skin...
100% PURE®
$33.00 CAD
Luxuriously creamy body lotion enriched with potent anti-aging vitamins, energizing green coffee, and brightening vitamin C for soft, youthfully supple skin. For All Skin Types...
100% PURE®
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Luxuriously creamy body lotion enriched with potent anti-aging vitamins, energizing green coffee, and brightening vitamin C for soft, youthfully supple skin. For All Skin Types...
100% Pure® All Over Glow, Lightly Sun Kissed / 1.35 fl oz / 40 ml 100% Pure® All Over Glow at Socialite Beauty Canada
Hot
2 reviews
100% PURE®
$49.00 CAD
2 reviews
$49.00 CAD
Ultra lightweight liquid bronzer illuminates skin with gold and bronze mineral pigments, while nourishing with hydrating aloe and anti-aging super fruit oils. Luminous liquid body...
Acai Pulp Facial Scrub 100% Pure® Acai Pulp Facial Scrub at Socialite Beauty Canada
Hot
2 reviews
100% PURE®
$49.00 CAD
2 reviews
$49.00 CAD
Super fruit infused all natural facial scrub smoothes away bumps, flakes, and dead skin while instilling vitamins and antioxidants for a super soft, glowing complexion....
1 review
100% PURE®
$37.00 CAD
1 review
$37.00 CAD
Luscious, silky smooth liquid lipsticks with intense color from fruit and achiote seeds, in a base of lip softening pomegranate oil and cocoa butter. For...
100% PURE®
$10.00 CAD - $39.00 CAD
$10.00 CAD - $39.00 CAD
Ultra-hydrating, anti-inflammatory mask uses caffeine to calm redness and restore dry, sun-damaged skin while soothing with 95% aloe hydrogel material. Ultra hydrating hydrogel mask stars...
1 review
100% PURE®
$49.00 CAD
Lightweight SPF 20 moisturizer nourishes and protects against the sun's harmful UVA and UVB rays with lycopene, a protective antioxidant found in tomatoes. For All...
100% PURE®
$26.00 CAD - $32.00 CAD
$26.00 CAD - $32.00 CAD
Richly foaming shower gel lifts away dirt, oil, and impurities while rehydrating thirsty skin with coconut oil, soothing aloe, and mineral-rich red algae. Richly foaming...
100% PURE®
$21.00 CAD
Non-greasy hand cream made with rich cocoa, avocado, and shea butters. Fortified with anti-aging vitamins and super fruit antioxidants for soft, supple skin. Our ultra...
5 reviews
100% PURE®
Sold Out
5 reviews
Sold Out
Moisturizing facial cleanser made with degreasing blood orange, plus coconut and olive oils to sweep away even the most stubborn makeup, debris, and impurities. Moisturizing...