Gluten-Free Beauty

Define, Hydrate & Hold – A Clean Curl Styler That Remembers Your Shape Innersense I Create Curl Memory is a lightweight, nourishing gelée designed to enhance, define, and hold your natural curl pattern with flexibility and softness. Infused with hydrolyzed quinoa, organic aloe vera,...

A joyous fragrance of sun-drenched citrus and soft tropical blossoms, with a luscious aroma that unfolds like a sweet summer daydream. With uplifting notes of sparkling pink grapefruit, sensual vanilla bean, creamy plumeria and juicy guava, Pamplemousse Essence captures the iconic fragrance of our...

Versatile, allover liquid concealer that conceals imperfections and evens skin tone with weightless, buildable coverage and an undetectable soft matte finish. Allover liquid concealer available in 16 true-to-skin shades. Evens skin tone, conceals imperfections and masks discoloration. Glides on creamy and sets to an...

A multi-active solution designed to help repair skin barrier, soothe discomfort, and reduce the look of redness. Soothing & Barrier Support Serum is a multi-active solution targeted at reducing the look of irritated skin. It helps recover the skin barrier in 2 hours*, and...

A Fresh Start for Your Scalp – Reset, Restore & Nourish Before You Shampoo Innersense Hair Renew Pre-Wash Treatment is a revitalizing scalp reset designed to cleanse, exfoliate, and deeply hydrate before your shampoo. Formulated with Zinc Gluconate, Magnesium Oil, and Micro Hyaluronic Acid,...

Revitalize, Strengthen & Support Scalp Health – A Daily Hair Renewal Serum Transform your scalp health with Innersense Hair Renew Daily Active Serum, a lightweight yet powerful formula designed to nourish, balance, and energize the scalp for healthier, fuller-looking hair. This daily serum delivers...

Nourish the skin and hide blemishes, dark circles and discolouration in one step with our multi-tasking Cream Concealer. The lightweight, breathable and beautifully creamy vegan formula is infused with four natural oils to help to restore and protect the complexion and create a velvety,...

Indulge your lips with the RMS Beauty Legendary Serum Lipstick, available at Socialite Beauty. This high-performance, clean lipstick combines the hydrating power of a serum with the rich, vibrant color of a lipstick, ensuring your lips stay soft, smooth, and beautifully colored all day....

Transform your eye care routine with Odacité Edelweiss Extreme Intense Repair Eye Cream, available at Socialite Beauty. This luxurious eye cream is formulated to combat the signs of aging and fatigue around the delicate eye area. Infused with Edelweiss extract, known for its resilience...

Moisturize & Replenish Your skin has different needs throughout the day. This powerful duo of Aloha Ambrosia + Mahina Elixirs work day and night to moisturize, repair, and turn back the clock on your complexion. Use Aloha Ambrosia in the mornings for lightweight all-day...

A milky textured exfoliating serum packed with AHA + Oat for an instant glow that won't damage the skin barrier or cause irritation. Suitable for all skin. Targets Dullness, uneven texture and dryness. A first of its kind, plant-powered exfoliating acid treatment that effectively...

With its luscious fragrance of juicy mango and creamy coconut, this beachy body oil captures the essence of a languid summer day in the tropics. Tropical Body Oil for Hair, Skin, and Sun Lightweight and easily absorbed, this multipurpose hair & body oil is...

A decadently nourishing facial mask formulated to replenish lost moisture, smooth uneven skin texture, and deliver a plumping & firming effect. Chocolate & Macadamia. It's the decadent combination of well-loved ingredients in an innovative hydrating mask. It's the antioxidant pair of nourishing ingredients in...

Rich-yet-weightless matte bronzer powder for natural bronzing and effortless contouring. PureBronze Matte Bronzer is formulated with powerful antioxidants to help fight free radical damage. It also contains moisturizing Shea Butter and skin-softening Jojoba Seed Oil for a creamy texture, smooth application and easy blending....

A BHA gel cleanser that thoroughly cleans pores and gently exfoliates oily and combination skin prone to breakouts. Combo, blemish-prone, and oily skin types A BHA gel cleanser that deep cleans and gently exfoliates oily - combination skin prone to breakouts. Willow Bark BHA...

Define, enhance, and protect your lips with nourishing pigment. A richly pigmented, longwearing, skin-caring creamy lip pencil. Expertly formulated to complement an inclusive range of nude shades. With its own sharpener and brush for flawless precision, it glides on easily to naturally define lips,...

A transformative renewal serum that blends powerful skincare actives with nourishing botanicals to boost clarity and breathe youthful vitality into the skin. Ideal for all skin types Formulated with low-irritation HPR retinoids, Aqua A gently promotes cellular turnover to help clear breakouts and smooth...

A smoothing conditioner that eliminates frizz, locks out humidity, moisturizes, and adds shine. Virtue Labs Smooth Conditioner eliminates frizz with every wash. Formulated with our first-of-its-kind Alpha Keratin 60ku® protein; this conditioner acts as a powerful in-shower daily smoothing treatment for hair. It re-paves...

Turn frizz-prone hair into silky strands on their best behavior with Virtue's Smooth Shampoo. Virtue Labs Smooth Shampoo is a luxurious lathering shampoo with a soft, smooth finish. Formulated with our first-of-its-kind Alpha Keratin 60ku® protein, this shampoo acts as a powerful in-shower daily...

Virtue® Curl-Defining Gel is a memory-building curl perfector with the strength of a traditional gel definer but none of the slick, crunchy side effects. Sheer and smooth, it glides through hair to build, shape, de-frizz, and hold the curls you have—and the ones you...

An instantly smoothing shampoo with Frizz-Blocking Barrier technology to fight frizz before it forms, for hair that’s 5X smoother* after just 1 use. SAFE FOR ALL HAIR TYPES INCLUDING COLORED AND CHEMICALLY TREATED. The oil-rich formula deeply nourishes, adds shine and silkiness, perfect for...

An instantly smoothing conditioner with Frizz-Blocking Barrier technology to fight frizz before it forms, for hair that’s 5X smoother* after just 1 use. The oil-rich formula deeply nourishes, adds shine and silkiness, perfect for any frizz-free look, curly or straight! SAFE FOR ALL HAIR...

Colorist-developed at-home hair color, with safe and effective ingredients for vibrant, dimensional, salon-worthy color. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types IGK Color shares its signature shades straight from the salon. Professional-grade, safe, & easy-to-use formulas are boosted with hair-nourishing ingredients clinically...

Restorative shampoo treats fragile, damaged, over-processed hair to 360-degree repair.  For Straight, Wavy, Curly, Coily Hair Types Boosted with clean, clinically-proven Vegan Silk and Biomimetic Bond-Building Technology to reduce breakage and increase strength from the inside out for 11x softer* strands and healthier-looking hair...

A multi-benefit, lightweight conditioner that nourishes and adds shine while sealing in moisture, keeping hair smooth, soft and bouncy. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types A multi-benefit, lightweight conditioner that nourishes and adds shine while sealing in moisture, keeping hair smooth,...

An invisible, weightless, buildable dry shampoo that uses finely milled volcanic ash for a lightweight cleanse to refresh hair and erase mild dirt and oil. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types This lightweight invisible dry shampoo erases mild dirt and oil...

A powerful dry shampoo that cleanses even the most oily hair and scalp with oil-erasing, odor-eliminating charcoal powder. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types This heavy-duty charcoal dry shampoo allows you to go even longer between washes, even after workouts. Detoxifying...

An in-shower protective gloss that adds incredible shine and strength while sealing hair's cuticles. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types Like a topcoat for nails, this UV protecting glaze instantly forms to hair, creating a transparent, weightless shield that adds intense...

A lightweight dry shampoo that lifts dirt and oil while adding instant volume and light texture for an instant refresh. This multitasking dry shampoo absorbs oil, preserves style and adds light, touchable texture without grit. Perfect for moderately oily hair. Invisible medium cleanse Touchable...

A lightweight serum-in-oil formula eliminates frizz + adds shine without weighing hair down or feeling greasy. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types Inspired by skincare technology, serum-in-oil formula absorbs into the hair instead of sitting on top of it for a...

Get an instant shade upgrade + nourished strands with this 1-step color-depositing, conditioning hair mask in 18 semi-permanent IGK shades, from natural to fun. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types Color payoff is determined by starting hair color + porosity of...

A purple toning, blonde-enhancing conditioner that instantly neutralizes brass. Moisture-rich formula boosts vibrancy, softness and shine. For Straight, Wavy, Curly, Coiled Hair Types Instantly neutralize brass, soften strands, moisturize, and add shine with this blonde-enhancing conditioner. Treat blonde and highlighted hair to the ultimate...

A purple toning, blonde-enhancing conditioner that instantly neutralizes brass. Moisture-rich formula boosts vibrancy, softness and shine. For Straight, Wavy, Curly, Coiled Hair Types Instantly neutralize brass, soften strands, moisturize, and add shine with this blonde-enhancing conditioner. Treat blonde and highlighted hair to the ultimate...

A 100% plant-based and silicone-free hair oil designed to support ultimate hair health. For Dry, Curly, Coiled, Multi-textured, Medium to Thick, Thick Hair Types This hair oil delivers hydration that absorbs deeply into the hair, restoring softness, smoothness, strength and shine without ever weighing...

A lightweight blowout cream that creates full-bodied volume and bouncy movement with style memory, while protecting against heat and humidity. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types This salon-worthy lightweight hair blowout cream and heat protectant creates body and volume with style...

A hydrating curl gelée that defines, blocks frizz and adds shine. Flexible, medium-hold formula keeps curls soft and crunch-free. For Wavy, Curly, Coiled Hair Types This hydrating, silicone-free styling gel defines curls and provides 72 hour frizz control*. This modern, oil-infused formula features a...

A multi-tasking, IGK Good Behavior hair prep spray that detangles, protects against heat, controls frizz, enhances shine. For Straight, Wavy, Curly, Coiled Hair Types This multi-tasking hair prep spray is the first step in any hair routine. It gently detangles, controls frizz for up to...

This time-release dry hair treatment mask uses first of its kind leave-in bond-building technology and vegan silk extract to repair and soften hair without mess or residue. For All Hair Types First-of-its kind leave-in, bond-building technology repairs and protects hair from the inside out....

A heat-protective blowout spray that mimics the smooth, frizz-free results of a keratin treatment. 100% agreed their hair looked like they got a keratin treatment at a salon. For Straight, Wavy, Curly, Coiled, Tightly Coiled Hair Types Spirulina protein strengthens and nourishes while an...

Deeply nourishing cream moisturizer that gives skin a mega dose of restorative, age-rewinding TLC MY SKIN’S CURRENT STATE: Dry and flakey, annoyed, or in need of some firming MY SKIN’S FUTURE STATE: Nourished, soothed, and rejuvenated The ultimate surge of replenishing moisture and rejuvenation....

Instantly refreshing gel moisturizer that delivers a clarifying hydration boost without weighing skin down. MY SKIN’S CURRENT STATE: Thirsty, enlarged pores or prone to breakouts MY SKIN’S FUTURE STATE: Hydrated, refined and clarified Balanced moisture is the hallmark of healthy skin and frankly, we...

Powerful, “rewind time” serum that dials back the signs of skin damage for a rejuvenated, ageless appearance. MY SKIN’S CURRENT STATE: Tired, seeing signs of aging and dull/lackluster. MY SKIN’S FUTURE STATE: Revived, restored and radiant. A powerhouse serum that definitely took the advice...

Lightweight serum packed with good-for-skin vitamins and antioxidants to brighten and improve overall skin tone. MY SKIN’S CURRENT STATE: Uneven Skin Tone, Dark Spots, or In Need of Some Defense from the Elements MY SKIN’S FUTURE STATE: Glowing, More Even-Looking, and On The Line...

Gentle refining cleanser that dives deep to clarify, smooth and get you back in the clear. MY SKIN’S CURRENT STATE: Stressed, textured, or broken out MY SKIN’S FUTURE STATE: Clean, smooth, and collected It is possible to target breakouts, blackheads, and rough texture without...

Hydrate. Volumize. Shine. A dew-it-all gloss your lips will love. Formulated with plumping peptides and soothing botanical butters, this multitasking everyday lip tint comes in an artist’s tube so you can squeeze out and use up every last drop of the product before recycling....

Lightweight gel moisturizer to support surface hydration. Natural Moisturizing Factors + Beta Glucan is a lightweight gel moisturizer that provides all-day hydration after one application. With a blend of natural moisturizing factors, beta glucan, and ceramides, it also fortifies the skin's natural barrier.The Beta...

A gentle cream cleanser that effectively removes makeup. The Glycolipid Cream Cleanser effectively cleanses the skin and removes makeup such as foundation, eyeliner, and mascara. This formulation uses a plant-derived glycolipid cleansing agent that cleanses the skin while respecting the skin barrier to maintain...

A soothing solution for post-acne marks. Aloe 2% + NAG 2% Solution is a lightweight soothing serum formulated for blemish-prone skin. It reduces the appearance of post-acne marks through the inclusion of ingredients that target the look and feel of both uneven skin tone...

A gentle, foaming cleanser that effectively cleanses the skin whilst maintaining the skin’s moisture barrier. The Glucoside Foaming Cleanser is a gel-like foaming cleanser that effectively helps remove dirt and environmental impurities. This formulation helps maintain the skin's moisture barrier, while also improving the...

The Ordinary's most nourishing moisturizer. Natural Moisturizing Factors + PhytoCeramides is our most nourishing moisturizer, formulated with nearly four times more moisturizing emollients and two times more humectants than our Natural Moisturising Factors + HA. This rich and replenishing cream immediately boosts skin hydration...