Makeup

Creaseproof, long-lasting cream eyeshadow that nourishes and shines. Available in 6 metallic, buildable shades, these richly textured cream eyeshadows create a luminous, light-reflective finish. It is subtle enough for daytime and buildable for dramatic effects at night. Formulated with organic green tea and natural...

A restorative, pillowy soft gloss that combines lasting hydration with the lip-loving benefits of a balm for fuller, supple lips. For All Skin Types Go beyond gloss and create fuller, supple lips with an ultra-hydrating, non-sticky formula that combines powerful skincare ingredients with the lip-loving benefits...

An airy loose mineral foundation with a luminous finish and broad spectrum sun protection in a refillable flow-through vegan brush. For All Skin Types An all-in-one refillable brush for the Amazing Base® Loose Mineral Powder Foundation that gives a sheer to medium coverage with...

Define, Tint & Strengthen – Your Brow Goals in One Stroke Fitglow Beauty Plant Protein Brow Gel is a clean, high-performance brow groomer that delivers natural tint, flexible hold, and nourishing care in every swipe. Powered by a blend of plant proteins, vegetable collagen,...

Creamy, multitasking highlighter stick for buildable, blendable color and a radiant pearl finish. For All Skin Types Glow Time™ Ethereals, an incandescent collection of skin loving, naturally radiant highlighter sticks for a better way to glow. Inspired by the radiating beauty of a golden goddess...

A luminous collection of skin-loving, naturally radiant blush sticks for a better way to glow. For All Skin Types Multitasking blush stick for cheeks. May be used on lips and body. Creates a golden, lit from within glow. Buildable and blendable color payoff with...

Line your eyes with this long wearing, natural vegan eye pencil. Take your look from simple line to a soft smokey eyeshadow by blending with the buffing brush.

Give your complexion a boost of sunkissed, high-definition color with this fluffy bronzer brush. The extra-soft SigmaTech® fibers make application easier than ever, so you'll achieve fresh-from-the-beach skin in seconds. Great for a quick all-over powder application Perfect for setting large areas of the...

Lip perfecting vegan pencil with a blending brush to enhance, hydrate and plump your lips for all day comfort and wear. MANGO SEED OIL: Rich in Antioxidants and Vitamins. Helps boost nourishment and lock in moisture. SHEA BUTTER: Helps skin thrive with rich Vitamins...

Nourish, protect and soothe your skin with this broad spectrum SPF 30 sunscreen for body, face and scalp. Water-resistant up to 40 minutes and reef safe sunscreen. For All Skin Types A dry sunscreen for face and body without chemical sunscreen actives. SPF 30...

A silky, full-coverage concealer with broad spectrum (UVA/UVB) sun protection that smooths, depuffs and protects for brighter, youthful eyes. Enlighten Plus helps camouflage unsightly purple, blue and grey under-eye circles, delivering buildable coverage in a silky, feel-good formula. The medium to full coverage helps...

Shape, define and nourish your brows with our color-rich powder. This finely milled powder adheres easily and creates the look of real brow hairs. Cocoa seed butter conditions. Natural minerals add subtle sheen, for soft, defined brows with lustrous dimension. Defines, shapes and stays...

A hydrating, lightweight, water-resistant tinted moisturizer with SPF 15. Formulated with lightweight minerals, a tinted moisturizer that not only hydrates and provides sheer to medium coverage, but helps prevent trans-epidermal water loss. Calms and soothes. Water resistant to 40 minutes. SPF 15 broad spectrum...

This luxe, creamy concealer addresses underlying skin care concerns, and is make-up that your skin will love! For All Skin Types | Soft-Matte Finish Mad Hippie Concealer with brightening antioxidants, peptides, and natural hydrating elements! Apply under eyes and on blemishes, or apply as...

Jane Iredale's Lip Pencils are soft enough to fill in your lips easily but durable enough to provide a long-lasting base to the colour you layer over them. For All Skin Types Mineral pigment-based lip pencil with a soft formula that won’t tug at...

A balanced selection of gorgeous neutral matte & shimmer shadows for all skin tones. Gentle & safe for sensitive eyes. A mineral-based pressed eye shadow designed to enhance the colour and shape of the eye. Easily blended, it glides on wet or dry and...

Disappear covers breakouts and helps to soothe the skin. For All Skin Types A matte, opaque concealer that camouflages acne, scars, tattoos, veins and port wine stains. Two layers of the highly pigmented, state-of-the-art liposome formula provide full coverage. Organic Willow Bark Extract offers...

An eye conditioner and concealer containing moringa butter and avocado oil, both high in vitamins A, C, D and E. Contains green tea extract, a potent antioxidant. For All Skin Types Conceals and diminishes the appearance of dark under-eye circles. Softens the appearance of...

Our #1 best-selling one-step foundation, concealer & sunscreen that blurs lines and nourishes skin with weightless, medium-to-full coverage and a second-skin finish. Lightweight, multitasking foundation, concealer and sunscreen. Medium-to-full coverage with a skin-like, semi-matte finish. Hydrating, non-cakey formula won’t dry skin or settle in...

A clean, weightless, multitasking 3-in-1 foundation with buildable, stay-put coverage and a natural-looking semi-matte finish. Formulated with skin-nourishing, plant-based ingredients. For All Skin Types Three-in-one primer, concealer, foundation. Semi-matte, photo-ready finish. Available in 18 self-adjusting shades. Lightweight and long-wearing. Medium-to-full, buildable coverage. Reduces the...

Sweep on this airy mineral foundation for a luminous sheer to medium coverage that feels like silk. For All Skin Types A loose mineral foundation that gives a sheer to medium coverage. Made from micronized minerals, oil free and weightless An SPF 20 foundation,...

Effortless hint of hydrating lip color, this balm lasts up to 12 hours A super-hydrating, lip-softening balm with a delicate hint of lip-bitten color, or in natural clear. Gives lips an effortless hint of hydrating color that lasts up to 12 hours. This simple-to-wear...

This sumptuously soft, full fan-shaped brush gives a delicate dusting of luminosity to the face and body. A new take on our original fan brush, redesigned with luxurious imitation goat hair A powder highlighter and sheer color fan brush. Custom designed by Rose-Marie Swift,...

Neutralize, Brighten & Treat – A Skincare-Infused Color Corrector Fitglow Beauty Correct+ is a creamy, targeted color-correcting concealer designed to neutralize unwanted tones while supporting healthy, radiant skin. Whether you're tackling dark circles, redness, dullness, or pigmentation, each Correct+ shade is formulated to visibly...

A blend of dreamy natural oils and butters work together to soothe dehydrated skin and restore your skin barrier. FOR: Dry skin, or use as step one in a double cleanse. When your skin is chronically dry, or just dry right now, you need...

An effective cult-fave cream concealer that famously covers redness and banishes dark circles. The ultimate must-have for your makeup bag, we (humbly) think this is the best cream concealer around to instantly camouflage your skin ‘villains' and problem areas. This is a full-coverage product...

Packed full of anti-inflammatory natural ingredients, this light-as-a-feather foundation is beautifully formulated for sheer, natural coverage that settles as a seamless matte finish. Formulated to hero your natural beautiful skin, our quinoa water foundation is simply that, a gorgeous lightweight water-based vegan foundation. We...

Scoop and mix skincare products for a custom spa-like experience using this uniquely designed brush. Featuring a tiny silicone brush head, it reaches the bottom of small bottles and jars to ensure you use every last drop of your favourite formulas. Function: Scoop +...

Gently apply your daily moisturizer with this extra-soft SigmaTech® fiber brush. Perfect for reaching small areas of the face, the angled design allows you to place product exactly where you want it. Function: Gently apply moisturizer. Unique Feature: Soft, angled brush head. Recommended Use:...

Evenly apply liquid and gel serums onto your skin with this perfectly designed brush. The layers of extra-soft SigmaTech® fibers vary in length, allowing for a gentle and beautiful application every time. For a cooling application to soothe and de-puff skin, chill gel mask...

Whip gel masks onto your skin for a perfect at-home spa experience using this extra-soft SigmaTech® fiber brush. Featuring a domed brush head, you’ll get an even application in no time.  For a cooling application to soothe and de-puff skin, chill gel mask product...

Infused with nourishing jojoba and argan oils, our Cream Foundation is the perfect choice for drier and normal skin types, and won’t clog pores or irritate sensitive skin. What’s more, the lightweight and easy-to-blend formulation means that it can be applied using a brush,...

Your most-compact way to clean brushes. Swirl away build up on the 8 exclusive textures for better skin and makeup application quickly. It's engineered for you to wash makeup brushes of all sizes. Featuring a reversible design and a wrist strap for rigorous brush...

These chameleon shades adapt to your undertones and offer a softly diffused, natural silk finish. The richly blendable texture builds to full coverage for spot concealing, under-eye brightening and full-face complexion enhancement. Drawing from the connection between earth, sky, and the depths beyond, we...

Fruit pigmented® foundation plumps and hydrates skin with soothing aloe and toning green tea. Offers flawless full coverage with a satin, lightly dewy finish. For Normal, Dry Skin Types  | Full Coverage | Semi-Dewy Finish Hydrating, skin-refreshing water foundation gives you flawless full coverage and a satin,...

Express size fits any sink. Brush cleaning is simple and efficient with this silicone mat! Swirl away build up on the 7 exclusive textures. It's engineered for you to wash makeup brushes of all sizes rigorously without worry, featuring firm-hold suction cups and a...

Deep clean, dry and reshape your makeup brushes all with one compact brush care tool. Clean brushes means better skin and makeup application. It's engineered for you to wash makeup brushes of all sizes and squeeze-dry them upside-down to restore their shape and function...

Get your glow on by highlighting the brow bone and upper cheekbone with this soft SigmaTech® fiber brush using powder or cream products. Unique Feature: Small, deeply-angled brush head. Function: Press on setting powder with precision. Recommended Use: Use with powder products. Coverage: Full....

Get a uniform application of even your most-intense shades quickly using this large, SigmaTech® brush and a single swipe across the lid. Unique Feature: Fluffy, tapered bristles. Function: Delicate highlight application. Recommended Use: Apply and set highlighting powder to cheekbones, chin and temples. Coverage:...

Achieve your ideal, natural glow by glazing high points of the face with this soft, tapered SigmaTech® fiber brush using powder or shimmer. Unique Feature: Fluffy, tapered bristles. Function: Delicate highlight application. Recommended Use: Apply and set highlighting powder to cheekbones, chin and temples....

You can contour with ease using the soft, dense Sigmax® curve to hug the angles of your face, placing products right where you want them. Unique Feature: Curved-top brush head. Function: Exact foundation or contour application. Recommended Use: Apply and blend foundation, contour or...

You'll achieve perfect skin on every curve and contour using the angles and Sigmax® fibers designed to prime, conceal, sculpt and highlight. Unique Feature: Dense 3DHD® brush with a double wedge flat and pointed head. Function: Buffed foundation application. Recommended Use: A multi-functional design...

Reach your every edge and contour with unique angles designed to prime, conceal, sculpt and highlight with any formula for flawless skin. Inspired by the angles of our best-selling 3DHD® brushes, the edges, flat surfaces and points help you achieve seamless all-over coverage with...

Finally get your perfect, crisp cat eye with this small, sharply-angled SigmaTech® fiber eyeliner brush using any gel or liquid eyeliner. Blend evenly using this cult-favourite award winner. Unique Feature: Small, angled shape. Function: Precise control for winged liner. Recommended Use: Use with gel...

Correct, Treat & Perfect – A Skincare-Infused Full Coverage Concealer Fitglow Beauty Conceal+ is not your average concealer. This clean, high-performance formula delivers buildable full coverage with a creaseless, natural finish—while actively working to calm, brighten, and protect your skin. Ideal for under eyes,...

Creamy multitasker adds buildable, nourishing color to lips & cheeks. Buildable, blendable color artfully enhances both lips and cheeks. This unique formula brings together wildcrafted buriti oil plus shea and cocoa butters to seal the deal on lush lips and naturally blushed cheeks. Each...

Multitasking concealer for seamless, buildable coverage. This 3-in-1 concealer, color corrector and tinted moisturizer covers dark circles, blemishes and redness; offers buildable sheer to medium all-over coverage; and combines with Beauty Oil for a tinted moisturizer effect. Formulated with skin-loving clean ingredients, this nourishing,...

Creamy, lightweight concealer colored from fruit and made with hydrating olive squalane. Blendable and buildable for medium-full coverage with a satin finish. For All Skin Types  | Medium to Full Coverage | Satin Finish Super silky, luxurious natural concealer colored with fruit pigments and infused with...

Creamy fruit pigmented® foundation with rich avocado butter, silky pomegranate oil, and calming botanicals. Offers medium-full coverage and a satin finish. For Normal, Dry, to Combination Skin Types  |  Medium to Full Coverage |  Satin Finish Nourishing cream foundation glides on effortlessly and blends seamlessly for a...

Ultra hydrating tinted moisturizer made with aloe and cucumber juice, pigmented by fruit. Refreshes skin while providing dewy, light-medium coverage. For Normal, Dry, Combination Skin Types  | Light to Medium Coverage | Dewy Finish Ultra lightweight tinted moisturizer formula refreshes and leaves skin with a dewy,...